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Web Hosting - All About Domain Names "What's in a name?" Shakespeare asks in Romeo and Juliet. In the case of your web site the answer is: quite a lot. A domain name is the English (or other) language designator for your site. Because of the way the Internet functions, that name is associated with an IP address, a numeric identifier that computers and network components use to connect a browser to a web site. It's not mandatory that a site has a name. But directing visitors by IP address can quickly generate difficulties. Having an IP address IS mandatory, since it's ultimately the way a web site is located by other computers and network software. In the early days of the Internet the name was chosen carefully in order to help a person remember the URL. That made it easier to type, too. With hotspots on a page, great search engines, social networking and other contemporary tools, that's not as important now. But from a marketing perspective, it still helps to have a good name. It's still beneficial to have a site called 'CheapTVs.com' if what you sell are inexpensive TV sets. Calling your site, 'InexpensiveElectronicVisualDisplayDevices.com' may describe your business in some way, but it's a little harder to refer a new person to your site. Which name you choose can, therefore, affect how much traffic your site gets, how soon. Sooner or later, if you have information and/or products/services that people want, word will get around. But having a good name can certainly help. Love them or hate them, the Google company chose well. Of course, the fact is that there are millions of web sites around the world. That means, you don't necessarily get the name of your first choice. ICANN (Internet Corporation for Assigned Names and Numbers) is the internationally recognized authority for managing IP addresses across the worldwide Internet, along with the top-level domain name-parts (.com, .net, .org, .edu, and so forth). But registering a name is done by simply contacting any of a hundred organizations that work as intermediaries to establish and track the names. GoDaddy, Register.com, Network Solutions and a great many others provide the service for anywhere from free to a few dollars per month or year. You contact them by navigating to their web site. Then, using a feature they all provide, you can select a possible name. They use something called whois and other software to determine if the name is already claimed. Or, you can check yourself at www.whois.com. Registration is for a limited time, but typically renewable in perpetuity provided you pay the (usually annual) fee. You may have to go through several choices to find a domain name that isn't already in use. With so many millions of sites, the odds of you getting your first choice is slim, unless you have a highly unusual imagination. But, it's also true that domains tend to die or expire. As they do, the name becomes available for use by someone new. A method for getting on a 'waiting list' is available. You register the name you want and if and when the name becomes available, you are offered the chance to claim it. Naturally, there's competition even on the waiting list for 'good' names. There are many different ways of establishing priority that vary by company. At any given time there are thousands of so-called auctions going on to bid on names. Give some thought to your new domain name and research its availability, but don't stress over it. The name isn't everything. After all, if Google had built a search engine that delivered usable results only 10% of the time, their name would be mud.

Reinventing Yourself Can Make a Difference in Landing a Better Job Are you stuck in a dead end job that isn’t getting you any closer to your goals? Did you wake up one morning to find yourself knee deep in a career you never wanted and one that is not making you happy? Many people feel this way – it can be easy to “fall into” a career that you think is temporary and then get so caught up in the day to day aspects of the job that never quite get out of it. If you find yourself in this kind of rut, the good news is that it is never too late to make a fresh start. No matter what your age is or what stage in your career you are at, you can always reinvent yourself to get closer to that perfect job. All you have to do is work up the courage to make the jump. The first step in giving yourself a career makeover is identifying exactly what you want to do. While it may be true that there is always time to reinvent yourself and start over, if you have to go through the process too many times, you are only wasting valuable time that could have been spent doing what you love. Don’t fall into yet another career that isn’t all that is it cracked up to be. Think about the things that you wanted to do when you first entered the working world. What was your dream job then? What career field was your passion? Is it still what you want to be doing today? Discover your dream, and then start building your goals around it. Once you know what you want to do, the time comes to start researching it. How do most people get started in the field? Will you need to start your own business, or are there companies out there already doing what you want to do? What kinds of entry level positions are available? Will you be able to do this in your town, or would moving to another city mean more opportunities for you? Before you make the leap, research your job options carefully. You may need to plan financially for the step you are about to take, so do your homework up front. Talking to other people in the field you want to enter is a great way to get actionable advice from people who have been there. When you know what kind of experience you will need to get started in the field of your dreams, think about the experience you have had in the past, and what you have done that matches up. This can mean either work related experience or things you have done as a hobby or class you have taken in school. Be creative here – you may have experience you don’t even realize you have. For instance, if you want to open a bakery, and you are always in charge of the bake sale at your child’s school, this counts as experience. Comb through your history and pick out all of the things you have done that will give you a leg up in your new career. Last but not least, you have start creating a new image to present to the working world. Start over with a brand new resume, this time highlighting the experience you have this is relevant to your new career goals. Work on a great cover letter that explains your passion and why you want to switch fields. If you are starting your own business, work on building a website and creating a brand you can be proud of. The sooner you start living your new career, the sooner your dream job will fall into place.

How to Succeed as a Writer in the World of Freelancing (freelancing) Many may view freelancing as a writer as an acquired taste. There are many things about freelance writing that may be deemed as undesirable for many writers, including the common low pay and high demands. However, most writers would consider the freelance writing field, and many enjoy the freedom of freelancing. Being a freelance writer involves writing as well as the marketing of oneself and one’s work. For freelancers, it is important to give careful attention to the business details of the writing world, such as quarterly taxes, and staying ahead of the changing trends of publishing. Freelance writers also have the job of writing according to the editor or publisher’s rules while staying true to their own style. Being a freelance writer may seem ideal to some writers, but in the world of freelance there is stiff competition and most writers receive a hundred rejections before receiving one letter accepting their work. Many freelancers don’t consider being a freelance writer as an easy job, but there are some steps that can help turn any person succeed as a freelance writer. First, it is important that the freelance writer is honest about the quality of their writing and the depth of their writing skills, as well as their knowledge of freelancing. Editors will not spend time with submissions that have many grammatical or spelling mistakes, so it is important to know your own limits, learn your weakness, and use your strengths when writing on a freelance basis. There are many freelance writers who consider themselves professionals, but who don’t have the proper training or degree in any field of writing. So, the next step to being a successful freelance writer is to take a writing course or attend a workshop. Learning techniques from an instructor can be very helpful to a freelance career, and may inspire some writers to move higher on the career ladder. Writers may benefit from receiving comments on the quality of their work from instructors and peers, and may benefit from the pressure of writing well on deadlines. Freelancing requires a certain amount of promotion of oneself, and writers must learn how to write query letters to editors well. For freelance writers, a query letter briefly proposes their idea for an article, gives their qualifications as a writer, and makes the editor believe that the idea is better than every other idea out there. Next, the freelance writer should use web sites for writers to improve their writing skills and to find freelance job opportunities. Many writing web sites have features that are very helpful to writers, and some even offer advice and lessons on how to become a freelance writer and how to maintain a freelancing career. Freelance writers may find it difficult to begin their career, but a simple starting point is the local newspaper or local magazines. It is usually best for a writer to contact the local paper or magazine and ask to submit an article “on spec,” which means the editor may choose not to pay for the article but will be willing to read it. Typically this method works as a good introduction into the freelance process and world, and helps the writer learn the proper techniques for presenting work. Freelance writers should also work on many small points to improve their career, such as professional presentation. It is advisable for a writer to create a portfolio of clips that prove that they have experience as a writer. This may be difficult for inexperienced writers, but they can begin to build their portfolio by volunteering to write for community publications. Online communities also offer writers the opportunity to write and create material for their portfolio. Freelancing may not be desirable for all writers, but for many it is passion, and some believe the writing world cannot survive without freelancers.